With its low-code approach to application development, FileMaker makes it easy to create a comprehensive, fully customized CRM system. When customization is a requirement, FileMaker can accommodate it. Therefore, invariably the need arises to customize or create a CRM system tailored to a specific workflow or value proposition. While many off-the-shelf CRM software solutions are currently on the market, every business is unique. Some are as simple as the contacts app on our phones, while others can be full-fledged online applications like Salesforce or HubSpot. That said, there are different kinds of CRMs. A CRM helps us communicate with clients, automates processes, and provides analytical tools to help us understand our operations and customers.
A Customer Relationship Management (CRM) tool is essential for any business.
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